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Funding boost helps Dragon Matrix along the way

Press Release   •   Aug 17, 2016 10:58 BST

An “augmented reality” performance set in the Angus woodlands is one of 21 events across the country which are receiving backing from the latest round of awards from the EventScotland National Funding Programme, as part of VisitScotland’s work to deliver the national events strategy Scotland the Perfect Stage.

Taking place between Wednesday 5th and Monday 31st October at Monikie Country Park, Dragon Matrix has been awarded a funding of £10,200.

The interactive event, which took place for the first time last year, is produced by Edinburgh based Vision Mechanics and brings the Angus woodlands to life with music, artificial reality installations and giant figures.

Visitors use a specially-created mobile device app to reveal animated creatures and piece together the story's plot as they embark on a quest to track six dragon stones hidden in the woods.

The National Funding Programme - which is administered by EventScotland, a team within VisitScotland’s Event Directorate - was established to enable the strategic development of events taking place outwith Edinburgh and Glasgow, with the aim of driving domestic tourism and increasing economic impact for local communities throughout Scotland.

Thanks to the funding, and in keeping with the objectives of the National Funding Programme, Dragon Matrix will now be in a position to further develop by extending and enhancing its programme in order to increase attendance figures and improve the overall spectator experience.

Symon Macintyre, Artistic Director, Vision Mechanics, said:

“Following the success of our first event in Monikie last year, which attracted around 5,000 visitors, we are delighted to once again have our event backed by EventScotland. When it comes to family-centred events taking place in Scotland this year, we can confidently say that Dragon Matrix is not only special but unique.

“Again, the show will incorporate cutting-edge Augmented Reality technologies alongside more traditional, theatrical treats but, through a mobile App, visitors will be able to capture and reveal a collection of amazing creatures, some of whom can talk! Audiences will be able to chance their luck on the Path of Spiders, see flying fairies, sneaky spiders and terrible trolls. We very much look forward to welcoming both repeat and brand new visitors to Monikie, giving them a truly spectacular experience and a wonderful autumnal evening in the dark Angus woods.”

Jim Clarkson, VisitScotland Regional Director, said:

“I’m delighted that Dragon Matrix was selected as a funding recipient in the latest round of EventScotland’s National Funding Programme and I’m sure that the financial boost will make the second year of this completely unique event even more spectacular than the first.

“Dragon Matrix, which boasts enthralling stories and state-of-the-art technology, was one of the most exciting and eagerly anticipated events of 2016 in Angus. I’m sure the second year will attract visitors from near and far once again, making for a very special visit to the beautiful Monikie Country Park.

“These funding awards for regional events provide invaluable support by helping them create an even more attractive proposition to attract increased attendance - not only from their local areas but also from much further afield. That promotes the venues as excellent visitor destinations and contributes greatly to the region’s economy - which is hugely important.”

In addition to Dragon Matrix the events receiving funding through EventScotland National Funding Programme Round 32 include:

  • Powerboat P1 Scottish Grand Prix of the Sea, The Esplanade, Greenock : 18 & 19 June
  • Stirling Highland Games, Stirling : 20 August
  • Groove Loch Ness, Clune Farm, Dores, Inverness: 20 August
  • Electric Fields Festival, Drumlanrig Castle Estate, Dumfries & Galloway : 26 & 27 August
  • The Scottish International Airshow, Ayr : 2 & 3 September
  • The Heb - Race On the Edge, Uist Island chain, The Hebrides : 3 & 4 September
  • Thunder In The Glens, Aviemore and The Cairngorms : 26-29 August
  • Bo'ness Speed Hillclimb & Motoring Heritage Weekend, Kinneil Estate, Bo’ness : 3 & 4 September
  • Stirling Fringe Festival presents The Shindig!, The Old Town Jail, Stirling : 9 – 11 September
  • Commando Spirit - Survive the Yomp, Achnacarry,Spean Bridge : 10 & 11 September
  • Super Touring Car Championship, Knockhill, Fife : 10 & 11 September
  • Cake Fest Scotland, Cowane’s Hospital, Stirling : 11 September
  • Glencoe Skyline, Glencoe Mountain : 16 – 18 September
  • The 2016 Camanachd Cup Final, Fort William : 17 September
  • Highland Military Tattoo, Fort George, Inverness : 17 & 18 September
  • Etape Royale & Royal Deeside Cycling Festival, Ballater, Royal Deeside : 17 & 18 September TBC
  • True North, Aberdeen : 23 – 25 September
  • Dragon Matrix, Monikie Country Park, Broughty Ferry, Dundee : 5 – 31 October
  • Balmaha's Braw Weekend, Balmaha, Loch Lomond : 1 & 2 October
  • Scotland’s Boat Show, Kip Marina, Inverkip : 14 – 16 October
  • 33rd European Reversible Ploughing Championships, Saltcoats, Gullane : 19 & 20 October and
  • 54th Scottish Ploughing Championships West Fenton, East Berwick : 22 & 23 October

For more information about Dragon Matrix visit, http://dragonmatrix.org.uk/

Notes to Editors

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    Year of Innovation, Architecture and Design 2016

  • 2016 will shine a spotlight on Scotland’s achievements in innovation, architecture and design through a wide-ranging, variety of new and existing activity.
  • The Year of Innovation, Architecture and Design begins on 1 January 2016 and ends on 31 December 2016 and will build on the momentum generated by the 2015 Year of Food and Drink as well as previous years including Homecoming Scotland 2014, the Year of Creative and the Year of Natural.
  • Through a series of exciting events and activity, the year will showcase Scotland’s position as an “innovation nation”, its outstanding built heritage, and its thriving, internationally acclaimed creative industries sector.
  • The Year of Innovation, Architecture and Design is a Scottish Government initiative being led by VisitScotland, and supported by a variety of partners including Scottish Government, Creative Scotland, Architecture + Design Scotland, Scottish Tourism Alliance, Scottish Enterprise, The National Trust for Scotland, Historic Environment Scotland, Highlands and Islands Enterprise and The Royal Incorporation of Architects in Scotland (RIAS).
  • The Year of Innovation, Architecture and Design events fund is managed by EventScotland, part of VisitScotland’s Events Directorate.
  • Join the conversation at #IAD2016
  • Events can join the 2016 Year of Innovation, Architecture and Design Partner Programme throughout the year by visiting http://www.eventscotland.org/YIAD_partner_programme

ERDF.