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Tag / international marketing

Air route presents new opportunities

Air route presents new opportunities

Press Releases   •   Mar 27, 2018 17:48 BST

Lufthansa service strengthens links with Scotland’s second biggest international market

Direct China flight heralds a ‘gear-change’ for Scottish tourism

Direct China flight heralds a ‘gear-change’ for Scottish tourism

Press Releases   •   Mar 15, 2018 11:42 GMT

Hainan Airlines announces Beijing to Edinburgh route

Funding helps Moray Speyside's growth

Funding helps Moray Speyside's growth

Press Releases   •   Feb 01, 2018 14:23 GMT

Moray Speyside Tourism receives Growth Fund cash

Fair boost for Year of Young People

Fair boost for Year of Young People

Press Releases   •   Jan 17, 2018 14:04 GMT

Research finds Scotland attracts younger Spanish travellers

VisitScotland strikes Gold

VisitScotland strikes Gold

Press Releases   •   Jan 04, 2018 12:46 GMT

National tourism body named best in the world by US tour operators

European invasion

European invasion

Press Releases   •   Dec 20, 2017 13:57 GMT

Glasgow goes global thanks to continental bloggers

On Top of the World

On Top of the World

Press Releases   •   Dec 19, 2017 10:00 GMT

Globetrotting cyclists launch tour business in Dumfries and Galloway

The Next Generation

The Next Generation

Press Releases   •   Nov 15, 2017 11:47 GMT

Growth in young Chinese travellers predicted for future of tourism

Scotland is Dram-tastic

Scotland is Dram-tastic

Press Releases   •   Nov 06, 2017 14:02 GMT

Diageo distilleries mark a successful summer at World Travel Market

VisitScotland pedals joy of cycling in Highlands

VisitScotland pedals joy of cycling in Highlands

Press Releases   •   Sep 26, 2017 11:28 BST

VisitScotland is heading to the most bike-friendly capital city in the world to extol the virtues of cycling in the Highlands.

Scotland named most beautiful country in the world

Scotland named most beautiful country in the world

Press Releases   •   Sep 04, 2017 09:58 BST

Country tops list voted for by Rough Guide readers

VisitScotland harbours Australia ambitions

VisitScotland harbours Australia ambitions

Press Releases   •   Aug 21, 2017 13:07 BST

​Young people in Australia and New Zealand are being encouraged to enjoy a holiday in Scotland.

From Swedes to Kiwis, we’re keeping a close eye on the competition

From Swedes to Kiwis, we’re keeping a close eye on the competition

Blog posts   •   May 19, 2017 16:18 BST

VisitScotland Chief Executive Malcolm Roughead talks about the importance of keeping abreast of international trends and how Scotland can learn from other destinations.

Glasgow glows, day and night, thanks to massive  Delta Air Lines advert in New York’s Times Square

Glasgow glows, day and night, thanks to massive Delta Air Lines advert in New York’s Times Square

Press Releases   •   Apr 20, 2017 13:44 BST

A new digital tourism campaign aimed at boosting the number of American visitors to Glasgow has been launched in the world’s most sought after advertising location.

Delivering success for Scotland on a global stage

Delivering success for Scotland on a global stage

Blog posts   •   Apr 11, 2017 17:19 BST

​Last Friday, we announced a collaboration of huge importance for Scottish tourism. Our new initiative with TripAdvisor, announced by First Minister Nicola Sturgeon at Carnegie Hall, represents a giant step forward in scaling up how we market and sell Scotland to the world, writes Charlie Smith, VisitScotland Director of Marketing.

VisitScotland and TripAdvisor team up to put Scotland on world stage

VisitScotland and TripAdvisor team up to put Scotland on world stage

Press Releases   •   Apr 08, 2017 00:01 BST

A European-first collaboration between VisitScotland and TripAdvisor will see Scotland’s world-class tourism offering promoted to almost 70 million new potential visitors, generating a potential additional spend of £150 million.

Passage to India

Passage to India

Press Releases   •   Jan 11, 2017 10:52 GMT

​Ten tourism businesses are joining VisitScotland in India over the coming weeks aiming to grow a market currently worth £12 million to the Scottish economy.

Eurowings to launch Glasgow to Munich service

Eurowings to launch Glasgow to Munich service

Press Releases   •   Dec 22, 2016 16:45 GMT

Glasgow Airport further strengths European route network

Borders Railway charges onto US market

Borders Railway charges onto US market

Press Releases   •   Dec 12, 2016 10:48 GMT

VisitScotland partners with Matador Network to promote new film

Andys reach a new peak

Andys reach a new peak

Press Releases   •   Nov 30, 2016 11:47 GMT

VisitScotland organises biggest ever gathering of Andrews for St Andrew’s Day